Could you be making this branding & niching mistake?
🚨 You might be.
But you know what?
That’s actually okay!
It takes time to find the right niche & message. ⏳
And you might go through a number of try-ons until you find the pants that fit just right. 👖
That’s exactly what happened to me.
A year ago, I was still working the personal branding thing.
Yes, that is still a core part of my message.
But I saw that people weren’t understanding the BEST way I could help them. 😎
So I started really identifying my niche & sharpening my messaging.
Yes, I’m still very much in the personal branding space.
But now, what sets me apart is the NETWORKING component.
I’m The Zero to One Networker. 🚀
I’m the person you come to when you wanna build your network & long-term access.
I teach leaders & teams how to get in front of their target partners. 🎯
How to develop relationships with:
💸 Investors
✍️ Journalists & PR
💼 Potential Partners
🛠️ Amazing Employee Talent
📈 Potential Customers
✅ Local Leaders
And how to develop long-term rapports with these people through value & patience. 🗣️
So yeah, it does take a little time & malleability to find the right brand & niche for yourself.
Don’t worry about it — that’s how the rest of us did it too.
Sometimes your brand & niche FIND YOU! 😉
Be open to that serendipity! 🔥
