Are You Making This Mistake with Your Brand & Niche? 😱👇

Adam Marx
2 min readJul 3, 2022


Could you be making this branding & niching mistake?

🚨 You might be.

But you know what?

That’s actually okay!

It takes time to find the right niche & message. ⏳

And you might go through a number of try-ons until you find the pants that fit just right. 👖

That’s exactly what happened to me.

A year ago, I was still working the personal branding thing.

Yes, that is still a core part of my message.

But I saw that people weren’t understanding the BEST way I could help them. 😎

So I started really identifying my niche & sharpening my messaging.

Yes, I’m still very much in the personal branding space.

But now, what sets me apart is the NETWORKING component.

I’m The Zero to One Networker. 🚀

I’m the person you come to when you wanna build your network & long-term access.

I teach leaders & teams how to get in front of their target partners. 🎯

How to develop relationships with:

💸 Investors

✍️ Journalists & PR

💼 Potential Partners

🛠️ Amazing Employee Talent

📈 Potential Customers

✅ Local Leaders

And how to develop long-term rapports with these people through value & patience. 🗣️

So yeah, it does take a little time & malleability to find the right brand & niche for yourself.

Don’t worry about it — that’s how the rest of us did it too.

Sometimes your brand & niche FIND YOU! 😉

Be open to that serendipity! 🔥

👉 Follow me on TikTok, Twitter, and LinkedIn for more content on networking, community, and relationship-building! 😎🚀



Adam Marx

Master Relationship Builder @Zero2OneNetwork 🚀 | @ATLTechVillage Advisor 😎 | Speaker 🎙️ | Prev. CEO @glipple + published @crunchbase, @mattermark + more ✍️