7 Secrets to Actually Finding Value in LinkedIn 🔥

I spend so much time explaining LinkedIn’s utility to people.

So I wrote this thread on my Twitter to help give a basic rundown of how to start tackling LinkedIn. 🚀

Because sometimes, some of the most critical tactics fall through the cracks. 😱

The thing about Twitter — a platform I love — is so many power-users in the communities I know find LinkedIn too spammy or salesy. 🧐

And I get it — I get jaded by the spammy parts of it too.

But when it’s done right, it opens up huge doors & massive opportunities. 🚪

So here’s a rundown of 7 things you should be doing on LinkedIn:


LinkedIn is “won” in the comments.


The comments are where you build your reputation & voice. ✍️

They are your “on-ramps” to the connections you want. 🙌

Answer every comment on your posts (except trolls, obvs).

2. Consistency 📆

LinkedIn has what? Like ~800-something million users, right?

Well only ~3.5M create content on a consistent *weekly* basis — not even daily! 🤯

This means that if you create content consistently, you automatically jump into a whole new bracket.

3. Voice 🎙️

This is a secret that even many LinkedIn power-users don’t know:

Use LinkedIn voice messages! 🔥

👉 They’re only on mobile, but they *virtually guarantee* that your DM will be opened. 👈

Voice is a great way to convey things like tone & persona.

4. Hashtags #️⃣

Hashtags matter on LinkedIn.

Find a list of ~25 big & small ones that work for your niche — rotate them in & out. 🤔

Only use ~3–4 at the bottom of your post.

But also be open to saving space for a personalized one you create for your brand. 😉

5. Sharing 🙌

This is huge.

It’s often suggested that the LinkedIn algorithm suppresses share posts.

Might be true, but I do it anyway — it’s caused me to go super viral. 📈📈

Racking up well over 1.7 MILLION views. 🤯

Already in 2022, I’ve had posts go viral between 50k-100k views.

I suggest doing it.

👉 I wrote about it more in an article I published. 👈

6. Professionalism 💼

There’s a big debate about whether personal content belongs on LinkedIn.

You make your own decision, but in my opinion, it adds a level of humanness to one’s content. ❤️

It’s why I continue to share about mental health, personal challenges, & new goals.

7. LinkedIn “Canoes” 🛶

Twitter “canoeing” — or block-tagging people— is considered to be a bit annoying sometimes.

But it’s actually ok to do on LinkedIn — when done well.

Make sure though the people you tag will actually respond to the post — otherwise the algorithm will ding you. 🚨

So there you have it:

🙌 A quick rundown of things you can start doing today that will likely change your whole LinkedIn experience.

This is how you build amazing networks!

👉 Follow me @adammarx13 on Twitter and LinkedIn for more content on networking, community, and relationship-building! 😎🚀




Master Relationship Builder @Zero2OneNetwork 🚀 | @ATLTechVillage Advisor 😎 | Speaker 🎙️ | Prev. CEO @glipple + published @crunchbase, @mattermark + more ✍️

Love podcasts or audiobooks? Learn on the go with our new app.

Recommended from Medium

How Emotional Vulnerability On Social Media Can Depolarize Society

Tiktok Cultures

An iphone lying in the grass opened to TikTok

Al Jazeera English on Instagram

Facebook: Data of 87 Million People May Have Been Shared Improperly

Finding the perfect hashtags using your personalized Hashtag Score

personalized score for the hashtags

Why “100 Follower” Stories are Fine

To Poll or Not To Poll? 3 Reasons Why You Should Use Polls Carefully

Twitter Watch: Vol.3

Get the Medium app

A button that says 'Download on the App Store', and if clicked it will lead you to the iOS App store
A button that says 'Get it on, Google Play', and if clicked it will lead you to the Google Play store
Adam Marx

Adam Marx

Master Relationship Builder @Zero2OneNetwork 🚀 | @ATLTechVillage Advisor 😎 | Speaker 🎙️ | Prev. CEO @glipple + published @crunchbase, @mattermark + more ✍️

More from Medium

Why Goals are causing your procrastination

What to Actually Focus On In The First Few Years of Business

Why Business Owners Need to Become Intentional

Zero-Cost Business Ideas You Can Start Today